I make people think. I make them laugh. I make them money.

‘No Problem’ Could Be a Problem

This has been a pet peeve of mine for a while and I would love to know if it rubs you the wrong way as well. I think it’s a big customer service faux pas. This happens at fast food or low-price retail establishments, but do you say this to your customers? Customers who may […]

The Silent Partner You Must Listen To

One of my primary philosophies is that it makes no sense to separate the person from the professional – it’s an artificial distinction and doesn’t work. Solo or small business owners ARE their business, so anything that is going on in their lives can affect their productivity, and subsequently their business. The silent partner in […]

These Ghoulish Clients Are All Trick and No Treat

Clients come in all shapes, sizes, and costumes. As today is Halloween, I thought we should explore some particularly ghoulish kinds of clients – the ones you want to try to avoid, if at all possible. The first conversation with a client may be music to your ears. You know you can help them. You […]

Two Strategies That Will Make You a Better Entrepreneur (and Person)

Most entrepreneurs are very busy and commit to a lot of things. In fact, they frequently commit to too many things, and then stuff starts falling through the cracks. A very easy differentiator for your business (and for you personally) is to create the habit of consciously committing and fulfilling. It goes like this: Don’t commit to something that you can’t […]

Value Your Time Like You Value Your Money

As a small business owner, especially a new business owner, you may feel like you don’t have a lot of money – but you have plenty of time. This is a big mistake! Your time is also a precious resource that needs to be allocated appropriately and, more importantly, consciously. What you may not be […]

If You’ve Hit the Wall, Try Doing This

When I launched business strategy consulting for consultants, I thought professionals would naturally look for support when they started their business. Instead, they came to me when they hit the wall and were exhausted and frustrated. That point tended to be somewhere between 5-7 years in. You see, in the beginning, you think you can […]

Why Pushing Harder Doesn’t Always Work

Have you ever thought to yourself that you just need to push yourself harder to get something done? Of course you have. We all have. But sometimes you are able to make something happen, and sometimes you just aren’t able to get it finished – or maybe even started. Sometimes, by pushing harder all you’re […]

Procrastination May Be Part of Your Process

Most of my small business clients pay me to help them develop sales and marketing strategies, and also to keep them accountable. Generally, I help people STOP procrastinating and get past blocks. But recently I realized that sometimes procrastination is a predictable part of the creation process.  My small business clients frequently hire me to […]

Positioning Your Pricing and Your Perceived Value 

Pricing your product or service is a critical component of a successful business, but many people struggle with finding the optimal price. I loved a recent post on LinkedIn by Jared Gibson, a co-founder of Outworks, a LinkedIn content agency.  While it is tempting to set your price on the low end, assuming that people […]

Being Direct Doesn’t Have To Be Brutal

Anyone who has spoken with Carol Roth or me will vouch for the fact that we are direct and call it like we see it. Clear and direct communication is generally a good thing. It’s certainly what we should aim for in our writing. However, with verbal communication, especially when communicating something awkward or difficult, […]