Continuing the work I have been doing with SCORE, the Fort Lauderdale chapter invited me to speak at their recent event focused on issues facing almost every business owner, money and financials. Because of my ability to take complex topics and break them down into understandable nuggets, I was asked to (i.e. “drew the short straw”) tackle the topic of cash flow (which I also cover in Chapter 28 of The Entrepreneur Equation).
Through the magic of technology, I was able to participate via video. Below is the video- Cash Flow is Sexy– that was included in the event. It is fairly long (17 minutes), but is critical to understanding the importance of cash flow and how to manage it more effectively. The video covers:
-What is cash flow (in easy to understand terms)
-How you can show a profit on paper and still not have any money to cover your expenses
-Why you want to practice “cash flow yoga” (cash in quickly, cash out slowly)
-Clarification of jargon like working capital
-6 ways to improve your cash flow
You may need to watch in chunks, re-visit sections or even take notes as this is some of the most important stuff you could ever need in your business. I hope you find it as helpful as the attendees did (they asked for it to be played twice!).